Effective Social Media Tactics for Online Retail Stores

Just a short continuation from a previous post all about successful tactics that you can implement into your own social media marketing efforts! Effective social media marketing is essential to the successful operation of any modern-day business and even more so businesses operating within the retail industry! The fostering and cultivation of long-term customer relationships […]

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Advancing the World through Innovation

Evolution of the Facebook Business Model There is no denying the huge historical impact that social media has made on the way in which the modern world conducts its business and marketing activities, but how have these supposedly “free” services managed to provide such an impactful product and still appear to operate and remain profitable […]

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Use of Social Media Marketing within the Financial Services Industry

Social Media Marketing Framework (SMMF) Analysis Continuation Just a brief continuation from the previous blog post, applying the Social Media Marketing Framework (SMMF) to the financial services industry provides a unique and interesting look into a slightly alternative use of social media marketing. Traditionally businesses that operate within the financial services industry were averse to […]

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Analysing Kylie Jenner’s Cosmetics Using the Social Media Marketing Framework (SMMF)

Social media has taken the world by storm and has completely reshaped the way in which the modern-day business operates and organises their marketing efforts. The capacity to which social media can influence the minds of a company’s consumer base is undeniable and becomes an extremely powerful tool when implemented strategically. In order to analyse […]

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